About

The name White Owl holds deep significance for the White Owl Financial Solutions team. A snowy owl symbolizes wisdom, known for its keen perception, silent observance, intuitiveness, and vigilance. This symbolism is further enriched by Darren's grandfather, whose wisdom profoundly influenced Darren's approach to life and business. The entire team has embraced this ethos, embodying its values and commitment to wisdom in their work.

We emphasize the importance of making wise decisions for your business and family, as they are crucial to achieving your goals and reaching your destination. At WhiteOwl Financial, we gather information, make informed decisions, and put plans into action to meet the financial planning and investment needs of Canadians.

Every contingency is meticulously planned for. Let our family assist yours.

I was born and raised in Saskatchewan. I’ve developed a close bond to the city and the people in the community. My philosophy in life is to be honest and keep my word, and I live by this philosophy in my business, which has helped me achieve success.

I’m proud to hold the following designations:

-CERTIFIED FINANCIAL PLANNER®

-Certified Health Insurance Specialist (CHS™)

-Chartered Life Underwriter (CLU®)

As a cancer survivor, I believe insurance and investment planning is too important to be left to chance. This is why it is important to recommend financial solutions that are suitable for you, so that you can make informed decisions.

When I’m not working, I enjoy giving back to my community by volunteering for various local organizations. I’m also a global international speaker and children’s book author. 

Proudly hailing from Saskatchewan, I've embraced Saskatoon as my home since 1991, growing my family and fostering strong community ties along the way. Through sport, community involvement and extended family, I pride myself in the wonderful connections I have made in Saskatoon.

I joined Darren Ulmer’s team with White Owl Financial in May 2015, and have since become fully licensed to serve all insurance and investment Clients. I work as our team’s Investment & Group Insurance Specialist. I maintain a strong commitment to staying informed about current market trends through ongoing education, engaging conversations, and regular participation in seminars. This enables me to offer confident and knowledgeable recommendations to Clients.

I have a passion for prioritizing Client service and enhancing the overall experience while presenting the WISE solutions for their financial needs. Whether it's through investments, insurance, or corporate solutions such as Group Health Insurance plans and Retirement Savings Benefit plans, our team possesses the knowledge and experience necessary to assist in cultivating a solid financial future for you, your family, and your corporation.

When I'm not working, you'll often find me in my happy place—around Saskatchewan lakes or traveling abroad, hiking, or playing sports; wherever there is guaranteed to be sun, sand, and a campfire close by. I believe in being dedicated to my family, my team, and Clients. Your success is my success, and I look forward to meeting you soon!

Jennifer has over 12 years of experience in the insurance and financial industry. She enjoys working closely with families and business owners to plan for their specific needs and goals, offering strategies to protect their families and grow their wealth. She has a Life License and is registered to sell Mutual Funds. Jennifer takes pride in working with Clients holistically. She will guide you in making informed financial choices, building your savings, and protecting what matters most. She has demonstrated to many families and business owners the importance of a comprehensive savings and protection plan.

Jennifer has lived in Saskatoon for over 25 years and loves her community and city. She has two daughters and enjoys watching them play softball and guitar. In her free time, she likes to travel, explore the parks in Saskatchewan, and spend time at the cabin. When she’s not busy, you’ll often find her golfing, swimming, fishing, riding ATVs, or snowmobiling.

Aron has been with the team for approximately 3 years. He is the friendly face you see at the Reception desk when you enter our offices and the voice that answers the phone when you call us. He has 20+ years of experience in customer service and hopes to make your experience in our office as enjoyable as possible.

Giselle is a dynamic multimedia specialist with over 4 years of experience in the field of social media marketing. She brings a unique blend of creativity and technical skills to her work, specializing in video editing, videography, graphic design, script writing and social media management.

She loves being creative and brings her artistic vision through engaging and visually stunning content.